Professional Paint Institute Launches Institute-Led Platform for Painting Contractors

New institute-led platform supports painting contractors with professional systems and helps homeowners plan paint projects with confidence.

Institute-backed tools help painting contractors operate more professionally while giving homeowners clearer, more confident ways to plan paint projects.”

— Jesse Casselberry, Founder, Professional Paint Institute

SAVANNAH, GA, UNITED STATES, January 7, 2026 /EINPresswire.com/ -- The Professional Paint Institute (PPI) today announced the launch of its institute-led platform designed to help painting contractors operate as safer, more professional, and more profitable businesses, while supporting homeowners with better tools for paint project planning and decision-making.

The Professional Paint Institute is an independent organization dedicated exclusively to the painting industry. PPI develops professional standards, training programs, safety guidance, and modern tools designed specifically for painting contractors, with the goal of improving outcomes across residential and commercial paint projects.

As part of its launch, PPI introduced Visualizer Pro™, a consumer-facing paint visualization platform developed by the institute to help homeowners plan paint projects accurately before work begins. Visualizer Pro uses advanced technology to analyze room photos, identify paintable surfaces, and apply selected paint colors with realistic accuracy, allowing homeowners to compare options and prepare more productive conversations with painting professionals.

Visualizer Pro is designed as a planning and education tool, not a transactional marketplace. Consumer use of PPI tools and education may result in homeowners seeking guidance on choosing a painting contractor. When that occurs, preference is given to contractors who participate in Professional Paint Institute programs within their territory.

The Professional Paint Institute operates as a professional enablement platform—not a lead marketplace. Contractors do not purchase guaranteed volumes of project requests. Participation centers on access to institute-backed credibility, tools, training, and systems that help contractors win more of the work they are already quoting while protecting time, margins, and reputation.

For the full announcement, visit:
https://visualizerpro.org/newsroom/professional-paint-institute-launch

For more information, visit https://visualizerpro.org
.

Press Contact

Jesse Casselberry
Founder, Professional Paint Institute
media@visualizerpro.org

Jesse R Casselberry
Professional Paint Institute, LLC
+1 609-377-1741
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